“'Click Here' is like saying 'Eat This' without telling me what it is. I need to know what I'm getting into!”
Who this helps: Visual Impairments, Cognitive Impairments
Success criterion 2.4.9 · Level AAA
Link Purpose (Link Only)
A mechanism is available to allow the purpose of each link to be identified from link text alone, except where the purpose of the link would be ambiguous to users in general.
Principle 2: Operable · Guideline 2.4: Navigable
What each role can do
Product manager
Set clear guidelines for unambiguous link text.
Designer
Use descriptive and straightforward language for link text.
Developer
Adopt semantic HTML and ARIA roles to clarify link purpose.
Tester
Ensure each link's text or accompanying context makes its purpose clear.
Once it is fixed
“You've removed the mystery, and now I'm clicking with confidence. Thank you!”
